The Sweet Southern Public Relations team has finally begun the task I have been looking forward to since the beginning of the semester: planning the big event for our client, East Baton Rouge Parish Library.

Our research and brainstorming led us to develop the Beyond the Books campaign; a campaign designed to raise awareness and acceptance of everything the library has to offer. We decided the best way to increase interest in the library would be to make the public aware of all the great technologies and services it offers. The new Main Library building has provided us with a fabulous way to get that message out there, so we have decided to host an all-access, sneak-peek event of the new building.

How will a sneak peek of the new library building help convey our message? At this event, guests will not only be able to get a first look…

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